2 min read

I posted 400+ videos on Social Media, here’s what I learned

I hesitated for a long time before posting content.

I kept telling myself I needed better gear or the perfect setup to match channels that had been creating content for years.

Now, after more than 400 unique videos posted across YouTube, Instagram and other platforms, here’s 4 lessons I’ve learned that apply to both content and life.


1. Waiting Costs More Than You Think

Every day you don’t take action is a day you never get back. That time is gone and it’s not coming back.

I delayed because I wanted my first video to look like someone else’s 300th. But no one starts good, you GET GOOD. If you start now and stick with it, looking back at your progress will be one of the most fulfilling experiences. It’ll be living proof that you chose action over hesitation.


2. Content Is A Magnet

One of the best surprises from putting myself out there has been the people who reach out. I’m still surprised at how many share gratitude or ask questions in private. Imagine what happens at scale!

When you create content around your values and interest it sends a signal. Your tribe will find you.


3. Everything Is Feedback

In the digital world, the worst response is no response. Silence mean your message didn’t land but even that is useful data.

  • Positive feedback shows what resonates.
  • Negative feedback can reveal blind spots.
  • Haters are free consultants pointing out where you need to improve.

Not all feedback is worth implementing, but all feedback is worth listening to.


4. Perception Is Reality

For most people, who you are online is who you are in real life. Their perception of you is formed by what you post and that becomes the version of you that exists for them. Even if it’s not who you really are.

It’s the same mechanism that makes you feel connected to a creator you’ve never met but watch often. Repeated exposure builds a sense of familiarity.


For me, creating has become more than content. It’s like an online journal I can revisit and remember what I was thinking and what stage of life I was in.

It’s been a great resource for whenever I need to remind myself of my progress.

If you’ve been thinking about creating but still haven’t started, this is your sign. Someone out there is waiting for you to inspire them.

— Johnny